According to Google, Real-Time allows you to monitor visitor activity as it happens on your site. The reports are updated continuously and each page view is reported seconds after it occurs on your site. For example, you can see:
- how many people are on your site right now,
- their geographic locations,
- the traffic sources that referred them, and
- which pages they’re viewing.
With Real-Time, you can immediately and continuously monitor the effects that new campaigns and site changes have on your traffic. Here are a few of the ways you might use Real-Time:
- monitoring whether new and changed content on your site is being viewed
- see whether a one-day promotion is driving traffic to your site, and see which pages these visitors are viewing
- monitor the immediate effects on traffic from a blog/social network post or tweet
- immediately verify that the tracking code is working on your site
REAL TIME API
Having refined the code for the last 2.5 years it looks like Google is ready to take the next step, and they’re using a method only Google can do best, offer it to you FREE!
Google says that, with the use of the API, you can queries your data, in real-time, use that information in whatever way you choose.
One of the immediate use cases is to manage the content on your webpage. For example, you can query the API for the top visited URLs to construct a top trending content widget with the number of active readers. A site can also use what I call the “web counter 2.0”, meaning to display the active visitor count in real-time. Seeing the number of visitors also viewing a piece of content has a number of subtle effects such as creating a sense of community and credibility.
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