A few weeks ago I shared that “Greening the MLS” can help disclose the addition of energy efficient elements in residential construction and how that might affect the liabilities of the MLS system. Last week the Appraisal Institute introduced the Residential Green & Read More
The Deep South Inspector Conference included Hollis Brown sharing the Do’s and Do Better’s of the home inspection business. He says, “you learn in two ways, by repetition and by shock”. The key is to not be repeatedly shocked! Hollis Brown came to Read More
We have a very messy smelly soup brewing. It relates to certain federal governmental agencies promoting the appraisal industry to perform property evaluations (AKA – Home Inspection). ASHI, the association of which I am a proud member, and its Board are doing Read More
Video – Scan this #barcode and see “How to Add SafeHome Inspections to iPhone Home Page” #home #inspection #ASHI twitter.com/MSHomeInspecto… — Gary Smith (@MSHomeInspector) February 17, 2013 Twitter has rolled out an easy (and great looking) embedded tweet feature. Read More
I ran across this piece submitted by Paul Lesieur of Remodel Crazy. Great pun on the drama that sometimes surrounds a residential rehab project. How about giving out Oscars for remodeling? We could have 4 categories. Best Dramatic Performance by Read More
Imagine the scenario: you head out on a beautiful spring Saturday afternoon, driving around neighborhoods looking for the tell-tale signs of homes for sale. After a few “that’s a nice house” reactions you come across a home that just seems to speak to you. The porch is perfect. The windows invite you to come up and take a look. The yard is already looking great. And the garage is just right for your car. This is the dream “first home” you’ve been wanting. So far, so good.
Reciprocity: in-kind, whether positive or negative, responses for the actions of others. Or…as mentioned in “The Golden Rule”, one should treat others as one would like others to treat oneself. But, do you “expect” something from others when you offer a favor? For me, reciprocity is centered more on “trading” favors than making a negotiation or a contract with another person. Because there is a sense of future obligation with reciprocity it can help to develop and continue relationships with people. I think that’s why “Word of Mouth” advertising is still one of the most effective tools in your Marketing Handbag.